Stop Wasting the End of the Year - 5 Steps to Get Ahead in 2026

📬 Friday, December 11, 2025

Welcome back to Friday, and TGIF! We had an extended Thanksgiving hangover, but we’re back and diving into all things sales and revenue to close out 2025. Let’s go!

Here’s what you missed this week while you were out selling and growing your business:

1) LinkedIn Advertising Statistics by Revenue and Facts (2025) 👨🏻‍🔧

The LinkedIn advertising ecosystem is no longer a secluded part of B2B marketing — it has reached approximately 1.2 billion users. It is expected to earn around US$8.2 billion in ad revenue, making it one of the fastest-growing and most profitable platforms for marketers in the B2B sector. The combination of widening ad reach, increased video usage, and sophisticated AI tools provides the platform with…Read more here. 👈🏼

📎 Sales Tip(s) of The Week:

It costs you $0.00 to be loyal to your customers. It costs you everything when you’re not.

Every young salesperson assumes the best way to grow and scale is to sell to new customers. The older, more sage veteran salesperson understands that the only way to scale a business truly is to keep the customers you’ve already sold, taking advantage of expanding wallet-share and selling additional services.

If you’ve ever sold in any service-related industry, understand that the moment you take ownership of that account from your new customer, the other vendors who didn’t win the business will be following up, asking how the transition went, and when the next-best opportunity is to re-engage.

All the hard work, time, and resources you put into acquiring the new customer could be out the window if you ignore engagement and customer support. It’s not necessarily about loyalty to the customer, as it’s about loyalty to your efforts in customer support.

🦉 Who Is Sales Homie?

To do this, we focus on three areas :

Fractional Sales Leadership, placing a seasoned Sales Executive at any level (Manager, Director, Vice President, Chief Revenue Officer) into your department. Additionally, we have developed our Sales Leader Pro for Small Businesses program, which helps organizations conceptualize revenue and growth initiatives without the investment range typically associated with Fractional. For organizations seeking a consultant, Sales Homie offers Consulting Services tailored to meet your organization’s specific needs.

In need of targeted recruiting for your business development teams? Sales Homie Recruiting builds sales teams that drive results for their organizations. Our retained searches offer 180-day placement guarantees, detailed 30-, 60-, and 90-day onboarding plans, and additional benefits.

Coaching and Training programming includes membership in one of our Sales Squads, a sales peer group ecosystem, individual Sales and Business Owner Coaching, plus our quarterly sales education series, the Revenue Hangout.

For more information, please visit our website.

CRM SUPPORTER

The CRM to get your sales organized. Pipedrive users close an average of 28% more deals after their first year. Learn more here. 👈🏼

2) The Rise of the AI-Powered Sales Funnel: What Every CEO Should Know

Traditional sales funnels are broken. AI-powered businesses are closing deals faster than ever, while many companies still struggle to qualify leads and rely on generic messaging. McKinsey reports that companies using AI for sales experience a 50% increase in leads and appointments. It's not about getting rid of salespeople. It's about giving them more power with innovative technologies that work around the clock to qualify leads and customize every interaction at scale...Read more here. 👈🏼

📎 ForwardSelling

Have you navigated to ForwardSelling, Sales Homie’s digital asset brand’s website? If not, you can find it here.

ForwardSelling provides ‘Sales Tools to Power Your Business Development,’ including Sales Homie’s digital sales prospecting tools, strategic sales forecasting and process documents, and marketing-related publications, which are available for download.

3) Stop Wasting the End of the Year - 5 Steps to Get Ahead in 2026 👨🏻‍🔧

The weeks between now and January 1st present a unique opportunity to capitalize on year-end momentum and lay the groundwork for next year’s growth; new revenues today affect 2025 exit rates for Q1 of 2026. Here are five ways founders can close out 2025 strong and set themselves up for success in 2026…Read more here. 👈🏼

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Coming Soon… To Our Social Channels (and The Sales Report)

Sales Homie will be launching a podcast series that dives into business growth, maturity, organization, and … all the sales things! We’re working on the details and hope to deliver the first episode in January! Stay tuned!

Sales Squad Kick-Off Event: Did You Miss It?

Did you know that only 60% of sales reps actually hit their quotas? - Hubspot

Did you know that for every $1 invested in sales training, it returned $29 in incremental revenues? - Forbes

Sales Homie recently launched the Sales Squad community, a monthly peer group for 10-12 sales pros focused on skill-building, networking, goal accountability, and mentorship. We will be holding our second meeting on Wednesday, December 17th, from 1-4 p.m. in Edina, Minnesota. If you’re interested in learning more or attending, please check out our website.

📊 Weekly Financial Forecast:

Fulfilling expectations of a “hawkish cut,” the central bank’s Federal Open Market Committee lowered its key overnight borrowing rate by a quarter percentage point, putting it in a range between 3.5%-3.75%.

The closely watched “dot plot” of individual officials’ expectations on rates indicated just one cut in 2026 and another in 2027 before the federal funds rate hits a longer-run target around 3%. Those projections were unchanged from the September update, but the plot reflected divisions within the committee about where rates should head.

If you found this content relevant and helpful, please hit the subscribe button below to receive The Sales Report. You can also follow Sales Homie on LinkedIn and Twitter for more conversation and discovery!