📚 Mid-Year Report: Sales Enablement Budgets Predicted to Grow 50%

📬 Friday, May 23, 2025

Welcome back to Friday. It feels like a comfy sweatshirt, am I right? Did you know that on this date in 1785, Benjamin Franklin announced the rollout of bifocals. 🤓 Do you think merchants, proprietors, and tradesmen of the 18th century had any selling processes to increase their trade?

Here’s what you missed this week while you were out selling and growing your business:

1) 3 B2B Sales and Marketing Trends Reshaping Buyer Demand 🛍️

B2B sales & marketing doesn’t look the same as it did even a few years ago. New technologies, changing buyer expectations, and market factors are forcing marketers to reimagine the ways they…Read more here. 👈🏼

📎 Sales Tip(s) of The Week:

You need: CRM → Hubspot is free. Collaboration → Slack is free. Marketing → Mailchimp is free. Scheduling Tool → Calendly is free. Prospecting Tool → Zoominfo is free. Proposal Content → ChatGPT is free. Communications → WhatsApp is free.

𝗦𝗔𝗟𝗘𝗦 pros, start today!

Are you at the beginning of your revenue-building journey? A new 𝗦𝗔𝗟𝗘𝗦 role, perhaps you just bought a new business.

Have no fear, there are a few tools (and others not listed above) that can immediately help you on your path to rising revenues.

The tools listed above have all had ‘starter’ or ‘freemium’ plans. They most likely won’t help you scale your business into maturity, but they can get you started down the right path of implementing planning and organization, which is half the battle of any revenue-generating professional.

CRM SUPPORTER

The CRM to get your sales organized. Pipedrive users close an average of 28% more deals after their first year. Learn more here. 👈🏼

2) 3 Ways a Strategic Rebrand Can Drive Market Growth 🛺

When done right, a rebrand can empower your company to align teams, attract talent, and unlock sustainable growth. The key to a good rebrand is to execute it with a…Read more here. 👈🏼

⏩ ForwardSelling

Have you navigated to ForwardSelling, Sales Homie’s digital asset brand’s website? If not, you can find it here.

ForwardSelling provides ‘Sales Tools to Power Your Business Development,’ including Sales Homie’s digital sales prospecting tools, strategic sales forecasting and process documents, and marketing-related publications, which are available for download.

3) Mid-Year Report: Sales Enablement Budgets Predicted to Grow 50% 📚

Sales enablement refers to the training, tools, content, and strategies that help salespeople close more deals. But in increasingly competitive industries, this involves in-depth training so that reps use data-driven insights and scalable systems to streamline sales approaches. Teams no longer need a bulky binder full of talking points, nor do they want it…Read more here. 👈🏼

SPONSOR AD

Deliver a Better Buying Experience with Digital Sales Rooms. Learn more here. 👈🏼

📊 Weekly Financial Forecast:

Despite seemingly widespread concerns about economic recession stemming from uncertainty over several issues (chiefly tariffs at the moment), the analysis by ITR Economics suggests that the United States will avoid a recession in 2025. Some of the reasons for their conclusion are presented here.

🦉 Who Is Sales Homie?

To do this, we focus on three areas :

Fractional Sales Leadership, placing a seasoned Sales Executive at any level (Manager, Director, Vice President, Chief Revenue Officer) into your department. Additionally, we have developed our Sales Leader Pro for Small Businesses program, which helps organizations conceptualize revenue and growth initiatives without the investment range typically associated with Fractional. For organizations seeking a consultant, Sales Homie offers Consulting Services tailored to meet your organization’s specific needs.

In need of targeted recruiting for your business development teams? Sales Homie Recruiting builds sales teams that drive results for their organizations. Our retained searches offer 180-day placement guarantees, detailed 30-, 60-, and 90-day onboarding plans, and additional benefits.

Coaching and Training programming includes membership in one of our Sales Squads, a sales peer group ecosystem, individual Sales and Business Owner Coaching, plus our quarterly sales education series, the Revenue Hangout.

For more information, please visit our website.

If you found this content relevant and helpful, please hit the subscribe button below to receive The Sales Report. You can also follow Sales Homie on LinkedIn or Nate Zoellner on Twitter and LinkedIn for more conversation and discovery!