πŸ“ˆ February '24 Sales YOY Growth

3 Things You Missed This Week

πŸ“¬ Friday, March 8, 2024

Welcome to another Friday edition of The Sales Report! Officially the last Friday before St. Patrick’s Day. As you can tell from our updated newsletters, The Sales Report likes and supports our favorite green holiday! ☘️

Here’s what you missed while you were out selling and growing your business:

1) Small Business Sales Surge in February: A Robust 6.6% Year-Over-Year Growth. πŸ“ˆ

February saw a significant rise in small business sales, with the retail sector experiencing strong growth despite economic challenges. Read more here. πŸ‘ˆπŸΌ

πŸ“Ž Sales Tip(s) of the Week:

Sales culture is the culmination of leadership actions repeated over time.

Sales culture can be over-talked about and over-analyzed, but never over-simplified. It has to have elements of tangability AND vision. And the inner-workings of it have to be repeatable.

If the right sales culture isn’t hard enough to create already, in today’s modern workforce we’re working with up to five (5) generations! Traditionalists - Baby Boomers - Gen X - Millenials - Gen Z.

Which is why its so important to keep your actions simple, and lead by demonstrating repetition to both attract and retain top sales talent.

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2) Women Represent 31% of Senior-Level B2B Sales Employees Despite Making Up Nearly Half of the Global Workforce. πŸ‘©πŸ»β€πŸ’Ό

Roadblocks and lack of opportunities contribute to the underrepresentation of Women in Sales Leadership Positions. Read more here. πŸ‘ˆπŸΌ

πŸ”‘ Sales Stat of The Week:

45% of Sales Professionals are overwhelmed by the amount of tools in their tech stack. (Hubspot)

3) The Key To Growing Your Business? Define Your Sales Process. βœ…

There is a sales process for hunting and there is a sales process for account management. Two very different skills; Similar, but different. How did Success Computer Consulting scale from $1M - $10M, and then $10M - $20M and greater? Read more here. πŸ‘ˆπŸΌ

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