⚠️ Exclusive: Sales At Small Businesses Are Finally Starting To Grow Again

📬 Friday, February 7, 2025

Welcome to Friday; we’re firmly into February and the beginning of your new business year! How do your Q1 revenue projections look? If you measure results monthly, how will you use the next 15 business days to maximize goal accountability?

Here’s what you missed this week while you were out selling and growing your business:

1) Choosing The Right Rewards To Drive Sales In 2025 🚙

The 20-60-20 rule is a proven framework for success. It rewards the top 20% of performers with premium incentives while strategically motivating the middle 60% to push their performance to the next level. The approach has consistently increased…Read more here. 👈🏼

📎 Sales Tip(s) of The Week:

𝗦𝗔𝗟𝗘𝗦 Rep Superpower:

Have patience as you take your prospect through your 𝗦𝗔𝗟𝗘𝗦 process.

My first 𝗦𝗔𝗟𝗘𝗦 gig was during my junior year of college. I door-knocked residential homes to book consultations/appointments for a General Contractor (windows, siding, doors, etc).

The owner wrote a script for me to use and helped me during the first few days, knocking and booking appointments himself with me while I was watching on.

When I started to do more of the ‘pitching’ myself, I would end up RACING through the script. I was nervous. I wasn’t confident. And for those moments at someone’s front door, I was rushing through what was my 𝗦𝗔𝗟𝗘𝗦 process.

I learned success by being patient and being slow in my delivery. Decades and an entire 𝗦𝗔𝗟𝗘𝗦 career later, I still take account of the speed that I guide any prospect through any 𝗦𝗔𝗟𝗘𝗦 process.

Clarity and trust come from patience, education, and confidence. That doesn’t happen by rushing through anything.

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2) Beyond Sales: How To Plan Your Go-To-Market Strategy For 2025 ♟️

Here are six strategies, from flexible pricing to getting comfortable with AI and more, startup investors and founders discuss in this article how to enter competitive markets best…Read more here. 👈🏼

3) Exclusive: Sales At Small Business Are Finally Starting To Grow Again ⚠️

According to a new report out today from the accounting platform Xero, sales at American small businesses grew an average of 0.8 percent year-over-year in the third quarter of last year, which, while not a large increase, did mark the first positive quarterly growth since late 2022 and was also an improvement over the 0.1 percent decline seen in Q2 2024…Read more here. 👈🏼

⏩ ForwardSelling

In Q1 of 2025, Sales Homie will launch its digital product brand, ForwardSelling. Bookmark the web link/URL.

ForwardSelling will provide ‘Sales Tools to Power Your Business Development,’ providing Sales Homie’s digital sales prospecting tools, strategic sales forecasting and process documents, and marketing-related publications will be available for download.

📊 Weekly Financial Forecast:

President Trump’s back-and-forth trade policy has added uncertainty among investors still searching for clarity on the Federal Reserve’s next move, with tariffs muddying the inflation outlook.

Some on Wall Street think the labor market, not inflation, is the place to look for better clues on what could push the Fed to cut rates later this year.

🦉 Who Is Sales Homie?

To do this, we focus on three areas :

Fractional Sales Leadership, placing a seasoned Sales executive at any level (Manager, Vice President, Chief Revenue Officer) into your department. Additionally, we’ve built our Sales Leader Pro for Small Businesses program that helps organizations under $2M in annualized revenue scale their sales strategies to increase business revenues and profits.

Sales Homie Recruiting builds sales teams that drive results for their organizations. Our retained searches provide 180-day placement guarantees, detailed 30/60/90-day onboarding plans, and more.

Coaching and Training programming includes membership in one of our Sales Squads, a sales peer group ecosystem, individual Sales and Business Owner Coaching, plus our quarterly sales education series, the Revenue Hangout.

For more information, please visit our website.

If you found this content relevant and helpful, please hit the subscribe button below to receive The Sales Report. You can also follow Sales Homie on LinkedIn or Nate Zoellner on Twitter and LinkedIn for more conversation and discovery!