🏗️ 4 Ways To Build Referrals And Increase Sales

📬 Friday, March 7, 2025

Welcome to March! For the basketball and college sports fans, it’s a glorious month filled with the NCAA Men’s and Women’s College Basketball Tournaments! 🏀For the business minded folks, it’s the last month of Q1 (already!). Are you still running your offense methodically, feeling good about your YTD standings, or are you committing too many turnovers and losing deals? 😭

Here’s what you missed this week while you were out selling and growing your business:

1) Top Strategies To Supercharge B2B Sales Development In 2025 🔌

B2B sales development is no longer what it was a decade ago. Data-driven strategies and artificial intelligence have become popular, replacing traditional sales tactics. Sales Development Representatives (SDR) and outsourcing strategies also contribute to this transformation. Outsourcing sales development has become the go-to solution for business facing…Read more here. 👈🏼

📎 Sales Tip(s) of The Week:

In 𝗦𝗔𝗟𝗘𝗦, if you prospect for everyone and everything, you will find nothing.

Narrow goals win.

When hunting Geese or particular waterfowl, you often use a buckshot, a single cartridge filled with tens of hundreds of BBs (Beebees). The shot will ‘spray’ in the general direction, and often, wound or kill the animal.

In 𝗦𝗔𝗟𝗘𝗦, there aren’t many instances when a ‘pray and spray’ mentality works in your favor. There might be top of funnel activities, like networking, when you’re spreading wide to capture someone with a potential for a deep-dive later. But more times over, a strategic plan, one that’s concise and targeted (with a few bullets, not hundreds) will yield you the best results for closing short-term and long-term customers.

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2) Why Marketing And Communications Are The Unsung Heroes Of Business Strategy 🦸🏻‍♂️

Why do we need to change our view on marketing and communications teams? First, these teams do way more than send newsletters and update Facebook posts. They’re the masterminds behind your brand’s voice, the guardians of your reputation, and the strategists who connect with your customers and your team meaningfully. They’re not just a cost center, they’re a gold mine of opportunities to grow and strengthen your…Read more here. 👈🏼

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3) 4 Ways To Build Referrals And Increase Sales 🏗️

For many entrepreneurs, solopreneurs and small to mid-sized businesses, the biggest roadblock is sales and marketing. You may be an expert in your field - whether selling a product or service - but finding the time, money, and confidence to promote yourself is another matter. One strategy to business growth is the low-hanging fruit, which often remains unharvested for far too many businesses. I’m talking about referrals…Read more here. 👈🏼

📎 ForwardSelling

💥 NEWS FLASH💥 

ForwardSelling, Sales Homie’s digital asset brand will launch on Wednesday, March 12th next week!

Navigate to the website, here (ps. it won’t be live until March 12th).

ForwardSelling will provide ‘Sales Tools to Power Your Business Development,’ including Sales Homie’s digital sales prospecting tools, strategic sales forecasting and process documents, and marketing-related publications, which will be available for download.

📊 Weekly Financial Forecast:

According to a Federal Reserve Bank of Atlanta measure, early economic data for the first quarter of 2025 suggest negative growth.

The central bank’s GDPNow tracker of incoming metrics indicates that gross domestic product is on pace to shrink by 1.5% from January through March.

Markets increasingly believe the Fed will respond to the slowdown with multiple interest rate cuts this year. Traders in the fed funds futures market increased the odds of a quarter percentage point reduction in June to about 80%, raising the possibility of three such cuts this year.

🦉 Who Is Sales Homie?

To do this, we focus on three areas :

Fractional Sales Leadership, placing a seasoned Sales executive at any level (Manager, Vice President, Chief Revenue Officer) into your department. Additionally, we’ve built our Sales Leader Pro for Small Businesses program that helps organizations under $2M in annualized revenue scale their sales strategies to increase business revenues and profits.

Sales Homie Recruiting builds sales teams that drive results for their organizations. Our retained searches provide 180-day placement guarantees, detailed 30/60/90-day onboarding plans, and more.

Coaching and Training programming includes membership in one of our Sales Squads, a sales peer group ecosystem, individual Sales and Business Owner Coaching, plus our quarterly sales education series, the Revenue Hangout.

For more information, please visit our website.

If you found this content relevant and helpful, please hit the subscribe button below to receive The Sales Report. You can also follow Sales Homie on LinkedIn or Nate Zoellner on Twitter and LinkedIn for more conversation and discovery!