🌵 4 Tips For Introducing New Leads Into A Dry Sales Pipeline

Getting prospects into the sales funnel is a numbers game. The more you attract, the more you'll be able to convert.

Author

Sales Homie
June 06, 2024

📬 Friday, June 7, 2024

Friday is upon us! The weekend is here. Although selling and business growth may be important parts of your life, don’t forget to unplug and enjoy a few days away. 🏝️

Here’s what you missed while you were out selling and growing your business:

1) Self-Service Buying Is A Wake-Up Call For B2B Sales 🏷️

Digital buying and self-service are everywhere! A 2023 survey by Forrester revealed that 63% of sales leaders said digital buying behaviors would have a significant impact on their organization in the next two years. Read more here. 👈🏼

📎 Sales Tip(s) of the Week:

SALES 101: Metrics aren’t only corporate; metrics IS business.

There’s a fallacy amongst small business owners and leaders that creating and tracking metrics within their businesses is “too corporate.”

Business Owner: “I’m only a $2M organization, why do I need to worry about metrics?”

Sales Homie: “Do you want to grow your company’s revenues and profits?”

Business Owner: “Of course, but why do I need to place metrics on various parts of my business?”

Sales Homie: “Because metrics help define trends; and those trends help guide you to make business decisions that before were simply made by your gut. No one wants to work harder, everyone wants to work smarter. Defining simple business metrics begins to pave the road to scale, with both the top and bottom lines of your P&L (profit and loss statements).

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2) The Secret Sauce Of Strategy: Eight Steps Of Segmentation 🤫

Many companies think too broadly about the markets they wish to serve out of a false sense that all customers are valuable. However, offering products and services too widely dilutes value proposition. Here are eight keys to targeting clients with precision. Read more here. 👈🏼

🔑 Sales Stat of The Week:

“Sales reps only spend two hours per day actually selling.” (Hubspot)

This is why the best-selling organizations zero in on their tech stacks, create efficiencies in processes and invest in marketing and outreach strategies. You want your sales reps selling, not typing out a blog post.

3) 4 Tips For Introducing New Leads Into A Dry Sales Pipeline 🌵

Getting prospects into the sales funnel is still a numbers game. The more you attract, the more you’ll be able to move to your bottom line. Here are four tips to keep your pipeline full. Read more here. 👈🏼

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