⭐️ 4 Strategic Pivots To Better Align Sales And Marketing Teams

📬 Friday, October 11, 2024

What time is it? Friday! It’s time for another installment of The Sales Report.

Here’s what you missed while you were out selling and growing your business:

1) The Reason Women Tend To Outperform Men In Sales 👸

When it comes to sales, research shows that gender can correlate with whether a person gets a deal done. Saleswomen have historically outperformed their male counterparts despite…Read more here. 👈🏼

📎 Sales Tip(s) of The Week:

𝗦𝗔𝗟𝗘𝗦. Strategy, Activity, Leads, Engagement, Solving Problems.

We’ve all heard of the K.I.S.S. analogy, correct? Keep It Simple Stupid.

When it comes to 𝗦𝗔𝗟𝗘𝗦, I like to look at the concept being as simple.

S is for Strategy. What is your prospecting strategy? Who are your targets?

A is for Activity. I can all but guarantee that if your 𝗦𝗔𝗟𝗘𝗦 are struggling, you need to increase your selling activities.

L is for Leads. Referrals, Prospected opportunities, Current customers, etc.

E is for Engagement. This is the secret sauce for succeeding in 𝗦𝗔𝗟𝗘𝗦. How, when, where, and why are you engaging with a prospect must be understood, and planned.

S is for Solving Problems. This is how you close business. You’re simply helping a prospect solve either a given or uncovered problem or challenge from your prospect(s).

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2) Why Sales-Specific Assessments Are Critical To Recruitment And Development 🦄

Recruiting the right new salesperson, as any sales manager will acknowledge, is hard. Consistently getting the best sales performance out of every existing salesperson, as any sales manager will also acknowledge is hard. In both scenarios, relying on subjective judgments leads to…Read more here. 👈🏼

3) 4 Strategic Pivots To Better Align Sales And Marketing Teams ⭐️

Ensuring your marketing and sales teams are in sync can pay off. Highly aligned companies grow 19% faster and are 15% more profitable. However, when only 30% of sales reps say their sales and marketing teams are strongly aligned, RevOps isn’t performing at its fullest potential…Read more here. 👈🏼

📊 Weekly Financial Forecast:

Here is the latest CPI Inflation data. Although it’s at a 3.5-year low, consumer prices rose faster than economists forecast last month for the first time since March.

Study the numbers. Look for trends. But when in doubt, zoom out and see a continual downward trend. How will you use this data to position your products or services throughout October?

🦉 Who Is Sales Homie?

To do this, we focus on three areas :

Fractional Sales Leadership, placing a seasoned Sales executive at any level (Manager, Vice President, Chief Revenue Officer) into your department.

Sales Homie Recruiting builds sales teams that drive results for their organizations. Our retained searches provide 180-day placement guarantees, detailed 30/60/90-day onboarding plans, and more.

Coaching and Training programming includes membership in one of our Sales Squads, a sales peer group ecosystem, individual Sales and Business Owner Coaching, plus our quarterly sales education series, the Revenue Hangout.

For more information, please visit our website.

If you found this content relevant and helpful, please hit the subscribe button below to receive The Sales Report. You can also follow Sales Homie on LinkedIn, or Nate Zoellner on Twitter and LinkedIn for more conversation and discovery!