🪜 3 Steps to Shorten Your Sales Cycle

📬 Friday, June 27, 2025

Happy Friday! We’ve reached the official midpoint of 2025, and Q2 is over! How are you trending to budget for the year? Is it time to reforecast due to lower-than-anticipated sales, or are you high-fiving a strong first half? ✋🏼

Here’s what you missed this week while you were out selling and growing your business:

1) The ROI of AI in B2B Sales 👑

If you lead a sales team today, then you know the game has changed. Cold outreach is getting colder. Buyers expect relevance, speed and trust from the start. The sellers who succeed are the ones who show up informed, prepared and real, not just persuasive. The best sales leaders have come to understand that their job isn’t just to drive revenue - it’s to remove barriers to selling…Read more here. 👈🏼

📎 Sales Tip(s) of The Week:

Many 𝗦𝗔𝗟𝗘𝗦 reps fail because they can’t help a prospect identify a clear reason to buy.

Money follows clarity.

The most common way to lose a sale is by not listening to your prospect’s needs. The next most common way to lose a sale? Positioning your solution(s) in a way that is too complex or too hard to follow and understand.

Clarity (and simplicity) in your solutions will help not only your closing percentages but also aid revenue growth and customer retention.

CRM SUPPORTER

The CRM to get your sales organized. Pipedrive users close an average of 28% more deals after their first year. Learn more here. 👈🏼

2) Make a Plan; Work the Plan; Don’t Worry, Be Happy 😊

The businesses that succeed during economic slow periods are the ones that focus on the things they can control. Sales strategy, efforts to improve efficiencies, and company culture. Focus on the outcomes with an attitude of…Read more here. 👈🏼

⏭️ ForwardSelling

Have you navigated to ForwardSelling, Sales Homie’s digital asset brand’s website? If not, you can find it here.

ForwardSelling provides ‘Sales Tools to Power Your Business Development,’ including Sales Homie’s digital sales prospecting tools, strategic sales forecasting and process documents, and marketing-related publications, which are available for download.

3) 3 Steps to Shorten Your Sales Cycle 🪜

A recent survey reported that 74% of businesses say sales cycles are getting longer. That translates to spending more resources (time and money) to generate flatlined results…Read more here. 👈🏼

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Deliver a Better Buying Experience with Digital Sales Rooms. Learn more here. 👈🏼

📊 Weekly Financial Forecast:

The U.S. economy contracted slightly faster than previously thought in the first quarter, amid tepid consumer spending, underscoring the distortions caused by the Trump administration’s aggressive tariffs on imported goods.

Gross domestic product decreased at a downwardly revised 0.5% annualized rate last quarter, the Commerce Department’s Bureau of Economic Analysis (BEA) said in its third estimate of GDP on Thursday.

🦉 Who Is Sales Homie?

To do this, we focus on three areas :

Fractional Sales Leadership, placing a seasoned Sales Executive at any level (Manager, Director, Vice President, Chief Revenue Officer) into your department. Additionally, we have developed our Sales Leader Pro for Small Businesses program, which helps organizations conceptualize revenue and growth initiatives without the investment range typically associated with Fractional. For organizations seeking a consultant, Sales Homie offers Consulting Services tailored to meet your organization’s specific needs.

In need of targeted recruiting for your business development teams? Sales Homie Recruiting builds sales teams that drive results for their organizations. Our retained searches offer 180-day placement guarantees, detailed 30-, 60-, and 90-day onboarding plans, and additional benefits.

Coaching and Training programming includes membership in one of our Sales Squads, a sales peer group ecosystem, individual Sales and Business Owner Coaching, plus our quarterly sales education series, the Revenue Hangout.

For more information, please visit our website.

If you found this content relevant and helpful, please hit the subscribe button below to receive The Sales Report. You can also follow Sales Homie on LinkedIn or Nate Zoellner on Twitter and LinkedIn for more conversation and discovery!