New Business Growth In 2024.

📬 Friday, February 9, 2024

Happy Friday, Homies! In this week’s Sales Report, you’ll find a focus on new business growth in 2024. Fast start strategies, Non-revenue metrics, and an update on the acquisitions marketplace.

Here’s what you missed while you’ve been out selling and growing your business:

1) Navigating A New Year In Sales: A Guide For CEOs To Ensure A Fast Start In 2024. 📈

The aftermath of a “ro-boom or ro-bust” Q4 can propel organizations into a period of adjustment at the start of their next fiscal; a critical phase that either propels or hinders growth trajectory for the entire year. Read more here. 👈🏼 

📎 Sales Tip of the Week:

The most important SALES strategy is to be honest with your audience.

Unfortunately, unethical SALES reps can be a dime a dozen. Making promises they can’t or won’t keep is normally a top critique of the SALES profession in general, which ends up hurting every SALES-related professional regardless of industry.

Approaching your professional relationship development (hopefully) like your personal relationship development is where you’ll uncover your SALES superpowers!

• Growing your network through relationships

• Quicker trust-building can occur

• Shortened sales cycles

• More wins!

2) How To Measure Business Success Beyond Sales. 💵

New SALES and revenue have traditionally served as major metrics for measuring business success. Don’t forget about these other key metrics that help with customer retention, increased profits, and customer and employee satisfaction. Read more here. 👈🏼

3) Small Business Acquisitions Are Predicted To Pick Up After A Lackluster 2023. ✍🏼

Is purchasing competing or upstart companies via acquisition part of your growth model? Have no fear! 2024 is slated to be a more robust year for acquisition transactions. Read more here. 👈🏼

If you found this content to be relevant and helpful, please hit the subscribe button below to receive The Sales Report. You can also follow me on Twitter and LinkedIn for more conversation and discovery!