🧰 Your Growth Strategy Has A Blind Spot. Here’s How To Fix It.

📬 Friday, June 12th, 2026

Here we are, back to Friday! We’re only 3 weeks away from the 4th of July. 🧨 What does that mean? Summer vacations 🏖️ and decision-makers out of the office. How are you strategizing to maximize your prospecting engagements?

Here’s what you missed this week while you were out selling and growing your business:

1) What Is Lead Nurturing? 6 Strategies To Close Hesitant Prospects In 2026 📝

New leads may never result in a sale. As a salesperson, you can't afford to give up on a prospect simply because they are unwilling or unready to buy at the current moment. Instead, savvy sellers use tactics to cultivate these relationships and provide hesitant leads with the support they need to successfully move forward in the buying process…Read more here. 👈🏼

📎 Sales Tip(s) of The Week:

Have you ever heard of “Little C’s and Big C’s” in sales?

There’s a theory, and also practical evidence, that if you focus on ‘closing’ your prospect on variable and frequent engagements, you’ll lead them (and drastically increase your closing percentages) to water = aka the sale, or Big C!

What’s a little c, or a small close?

You invite a prospect to visit your office, and they accept. They said “yes.” Or, you invite them to an association event that you’re already planning on attending, and you ask if they’d like to attend with you. They said “yes.”

Get the idea?

Each “small close” is a buying signal towards the ultimate prize.

🦉 Who Is Sales Homie?

To do this, we focus on three areas :

Fractional Sales Leadership, placing a seasoned Sales Executive at any level (Manager, Director, Vice President, Chief Revenue Officer) into your department. For organizations seeking a consultant, Sales Homie offers Consulting Services tailored to meet your organization’s specific needs.

In need of targeted recruiting for your business development teams? Sales Homie Recruiting builds sales teams that drive results for their organizations. Our retained searches offer 180-day placement guarantees, detailed 30-, 60-, and 90-day onboarding plans, and additional benefits.

Coaching and Training programming includes membership in one of our Sales Squads, a sales peer-group ecosystem, individual Sales and Business Owner Coaching, and our quarterly sales education series, the Revenue Hangout.

For more information, please visit our website.

CRM SUPPORTER

The CRM to get your sales organized. Pipedrive users close an average of 28% more deals after their first year. Learn more here. 👈🏼

2) How AI Is Reshaping B2B Sales And Why Humans Still Close The Deal 🤖

B2B sales have always been about insight, timing, and credibility. What AI has changed is not the essence of selling, but the speed and precision with which strong teams can execute. And at this point, it’s not a “nice to have.” If your revenue engine isn’t already using AI to prioritize accounts, sharpen messaging and accelerate deal execution, you’re leaving pipeline quality and win rate on the table… Read more here. 👈🏼

🎙️ Sell Like A Homie - Podcast

Sales Homie will be launching our podcast series, “Sell Like A Homie,” in June! We’ll be digging into all things sales with different guests, bits, facts, and strategy sharing.

You can follow Sales Homie on YouTube to not miss an episode, or simply keep subscribing to The Sales Report to find clips and links to recent episodes.

3) Your Growth Strategy Has A Blind Spot. Here’s How To Fix It. 🧰

Here is a question most product manufacturers never ask: of every dollar your existing customers could spend with you, how much are you actually capturing? Not your revenue. Not your growth rate. The share of available spend — from accounts you already own — that you are leaving on the table. For most manufacturers, the honest answer is: we don’t know. And that gap is often the highest-return growth opportunity in the business... Read more here. 👈🏼

📊 Weekly Financial Forecast:

Inflation accelerated in May as rising energy costs weighed on consumers, though underlying pressures were less intense.

The consumer price index, a broad gauge of goods and services costs across the U.S. economy, rose at a seasonally adjusted 0.5% for the month, putting the annual inflation rate at 4.2%, the Bureau of Labor Statistics reported Wednesday. Both numbers were in line with the Dow Jones consensus, though the monthly number was 0.1 percentage point below the April reading.

Inflation climbed above 4% for the first time in three years, though the increase met expectations amid concerns over how much the surge in energy prices would impact the economy. The level was the highest since April 2023 and above the 3.8% reading from April.

If you found this content relevant and helpful, please hit the subscribe button below to receive The Sales Report. You can also follow Sales Homie on LinkedIn and Twitter for more conversation and discovery!